Nets chaos shows value of Raptors’ front office and culture

NEW YORK, NEW YORK - OCTOBER 27: (NEW YORK DAILIES OUT) Head coach Steve Nash and Kyrie Irving #11 of the Brooklyn Nets in action against the Dallas Mavericks at Barclays Center on October 27, 2022 in New York City. The Mavericks defeated the Nets 129-125 in overtime. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Jim McIsaac/Getty Images)
NEW YORK, NEW YORK - OCTOBER 27: (NEW YORK DAILIES OUT) Head coach Steve Nash and Kyrie Irving #11 of the Brooklyn Nets in action against the Dallas Mavericks at Barclays Center on October 27, 2022 in New York City. The Mavericks defeated the Nets 129-125 in overtime. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Jim McIsaac/Getty Images) /
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The Toronto Raptors stormed their way to a 143-100 victory over the San Antonio Spurs to take their record for the season to 5-3. It is safe to say that not many fans would have expected Nick Nurse’s team to make this strong of a start when you consider how many injuries they have already had to deal with.

The Brooklyn Nets paint a completely different picture at this point in time. They are 2-6 despite Kevin Durant and Kyrie Irving averaging a combined 59.4 points per game. The poor start to the season has also led to the franchise firing head coach Steve Nash, who underachieved in spectacular fashion.

They were expected to compete for the NBA Championship when they brought Durant, Irving, and James Harden together. That push for the ring has never really come through, and the furthest they have gone is the Eastern Conference semi-finals. They got swept by the Boston Celtics in the first round of the Playoffs last season.

The mess around Irving specifically has reached concerning levels. From sending out a link to an extremely anti-Semitic video on Amazon to refusing to say he was wrong for sharing the video, the Nets have the least enviable PR situation in the league right now.

The Nets could be set to make their most controversial decision yet by hiring Ime Udoka, who the Celtics handed a season-long suspension due to his improper conduct behind the scenes. Times like this are when you really appreciate the Raptors’ front office of Masai Ujiri, as he never cultivates this level of drama.

The Raptors are well run in contrast to the chaos engulfing the Nets.

Of course, the Nets’ struggles were not all down to Nash. Not by a long shot. The franchise has been a picture of complete chaos. Irving sat out large parts of last season by refusing to get vaccinated.

Durant reportedly wanted to be traded in the offseason. It already looks like the Ben Simmons experiment is doomed for failure, as the three-time All-Star continues to struggle on both ends of the court. The Udoka hire is only going to serve as another lit match on this gasoline fire.

In Ujiri’s tenure, the Raptors have won their first-ever NBA Championship, made two Eastern Conference Finals appearances, and stayed a playoff team despite seeing three All-Stars leave in DeMar DeRozan, Kyle Lowry and Kawhi Leonard. The drama (and anti-Semitism, let’s not forget in these trying times) has been nonexistent.

It is clear to see that there has been a culture shift in Toronto with Ujiri at the helm in the front office, as they were named the second-best-managed franchise in the league in ESPN’s Future Power Rankings.

The Raptors are set up for success both now and in the future. In contrast, the Nets’ super team looks like a house of cards that could tumble down at any moment. Trying to hire Udoka and enabling Irving might very well be their last big mistakes.

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